Different Traffic - Different Landing Pages

By Linus Rylander | July 18, 2008

This is something I’ve talked about several times on the Digital Point forums, but I think it’s VERY important for the bum affiliate to know.

The idea is that you should have different kinds of landing pages for different kinds of traffic.

For example, someone searches “How to get rid of smelly feet” in Google, and let’s pray they’re not looking for an axe…

That’s a specific kind of traffic, and it is to be treated in a specific way. How? …read on.

The way your landing page could be structured in this scenario, well two different formats would work and it’s up to you which you choose.

The first one is the “Product review” landing page. This works VERY WELL (think 5% conversion rate) with people looking to SOLVE A PROBLEM, hopefully a painful one, lol.

The best way to do this is to relate to them and bind an emotional connection with them. Tell them how you were in their situation once, you know what they feel like… you didn’t want to buy it either at first because you’re sick of all the scams… and then gradually lead them into happy emotions, and tell them how you finally got too desperate and bought it, and to your surprise it actually worked… and blah, blah and blah.

You might think this is unethical if it’s not true, but if the product does work (and you’d rather want this confirmed…) you’re not doing anyone any harm. In fact you’re ACTUALLY HELPING them! Even if what you say isn’t true.

It’s up to you and your ethics, but the next type won’t be so hard on those